New Legal IP
Protect your most valuable assets: your knowledge, your brand, your image
Intellectual property advice for daring consultants, founders & speakers
It dsoen’t alawys mtaetr if it’s msispeled ... Poelpe wll fgirue it out. But 1 missing word in an IP clause can do this:
It can change the entire dynamic, value & consequences of the agreement
Premium IP advice
Manage your IP
Copyright
Protect your creations
Own your original content
Protect materials, code, designs
Stop unauthorised use
Copyright protection
Copyright automatically protects original works – including content, software, designs, and media.
But understanding what is protected, and how to enforce it, can be complex.
We help you:
– Identify and assert your copyright ownership
– Draft copyright clauses in contracts and commercial agreements
– Respond to unauthorised use or infringement
– Navigate copyright in the digital and AI contexts
Our commercial-first approach ensures your creative assets are protected in the real world – not just in theory.
Trade marks
Secure your brand
Secure your brand identity
Register names, logos, slogans
Enforce brand rights
Brand protection
Your brand is one of your most valuable assets.
A registered trade mark gives you exclusive rights to use your name, logo or slogan – and legal tools to stop others copying it.
We support you with:*
– Trade mark clearance, strategy and registration (UK and international)
– Managing ownership and assignments
– Enforcing your rights and responding to opposition or infringement
– Ongoing trade mark portfolio management
We simplify the trade mark process and ensure your branding is commercially protected.
*We provide preliminary trade mark advice in-house and refer you to a chartered trade mark attorney for your application(s).
Licensing
Monetise your IP
Monetise your IP assets
Set clear usage terms
Enable collaborations safely
Monetisation/protection
IP Licensing Licensing IP can unlock new revenue, partnerships and market access – but only if the terms are clear, balanced, and enforceable.
We advise on:
– Drafting and negotiating IP licence clauses and agreements
– Structuring exclusivity, territory, duration and royalties
– Risk management and dispute prevention
– Licensing within group companies, collaborations or with third parties
Whether you’re granting or receiving rights, we help you get the commercial and legal balance right.
IP Assignment
Transfer your IP
Transfer rights with certainty
Clean up ownership gaps
Support deals and growth
Assigning IP
Assigning IP is often critical in transactions, exits, collaborations, and when working with contractors.
It ensures your business owns what it needs to own.
We assist with:
– Drafting and negotiating IP assignment agreements
– Ensuring effective transfer of all relevant rights (registered and unregistered)
– Avoiding future disputes about ownership
– Reviewing contractor and supplier IP terms
Ensure your IP ends up in the right hands without issues.
Confidential information
Safeguard confidential info hand in hand with IP
Protect commercially sensitive info
Use strong NDAs & provisions
Safeguard IP
Confidential information
Not all IP is registered – some of your most valuable assets are protected through confidentiality.
From source code to business plans, confidential information underpins your competitive edge.
We help you:
– Put robust NDAs and confidentiality clauses in place
– Manage employee, contractor and supplier obligations
– Align confidentiality with IP ownership and commercial terms
– Protect trade secrets and prevent unauthorised disclosure
Confidentiality and IP go hand-in-hand – we help you secure both.
Need help?
Whether you're protecting your brand, commercialising your tech, or working with creatives or agencies, we can help. At New Legal, we bring deep legal knowledge with a pragmatic edge.
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LEGAL
*T&Cs apply. N3WWW LTD (trading as New Legal), is a limited company registered in England & Wales (no. 13889459), registered office Suite 169, 23 King Street, Cambridge, CB1 1AH. New is a legal consultancy, not a law firm, and is not authorised and regulated by the Solicitors Regulation Authority. English law only. Sponsorship, promotions and credits apply to selected products, services and tiers only – T&Cs and eligibility apply. Subject to availability. Services are provided subject to our Terms of Service & privacy policy available here: https://new-legal.com/legal